The Jamón Experience is on one of the most touristic streets in Barcelona, La Rambla, opposite La Boqueria Market and very close to the Gran Teatre del Liceu. Much more than simply being a museum devoted to one of the most typical and enjoyed foods in Spain, Iberian ham, it’s also an informative centre that serves to inform visitors of the origins, excellences and properties of this gastronomic delight.
Areas within the Jamón Experience
The complex, which takes up around 2,200m2, has various spaces. You will need to pay to enter some of them, for example the museum comprising the audio-visual exhibition and the ham tasting, with drinks to accompany it. However, other areas are accessible free of charge, such as the shop and restaurant areas on the ground floor and first floor.
Buying tickets and opening hours
Tickets for the Jamón Experience can be bought online in advance or you can buy tickets on the day itself, in the ticket offices situated at the side entrance (Carrer Bagués).
Entry price (audio-visual exhibition and tasting)
General admission: €19.
Concessions: €15 for children from 4 to 10 years old, and for senior citizens over the age of 65.
Free entry: for children under the age of 4.
Mondays to Sundays: 11:30 to 20:00.
Closed: 1st January, 25th and 26th December.
* The visits take place every 10 minutes
More information about the visit
Your visit to the Jamón Experience will last around an hour, and it’s made up of two different parts – the audio-visual exhibition and the tasting table.
1. Audio-visual exhibition
This first part of the visit is divided into 8 audio-visual rooms that, with the help of models, 3D technology and audio effects, explain what exactly is a ‘jamón ibérico de bellota’, as well as its preparation process, from the field to our plates, and the different methods used.
The 8 exhibition rooms
JAMÓN IBÉRICO (IBERIAN HAM)
CERDO IBÉRICO (IBERIAN PORK)
MONTANERA (the last phase of Iberian pig breeding)
ESTUFAJE (the final stage of the curing process)
DENOMINACIÓN DE ORIGEN (the product classification that serves as a guarantee of quality)
Duration: 20 minutes.
2. The tasting table
Without a doubt, for most people the highlight of this informative centre is the tasting table, at which you’ll be able to try 6 varieties of jamón, from the ‘reserva’ to the ‘ibérico’, from the four places of origin (Extremadura, Guijuelo, Huelva and Valle de los Pedroches), all of which are accompanied by two drinks (you can choose between a good wine, cava, beer or soft drink, the latter being ideal for children and those who prefer not to drink alcohol).
During the tasting your expert guide will slice the ham and will give you detailed information about each of the 6 hams that you will try. Thanks to the TV screens, you will be able to follow the talk in various languages.
Duration: 30 minutes.
If you’d like to organise a bespoke tasting, whether its for a group of tourists, businesses or any kind of celebration, you can contact Jamón Experience directly by email: firstname.lastname@example.org, or by phone (+34) 934 123 726.
3. Display and purchase of products
At the end of your trip round the audio-visual exhibition rooms and after the ham tasting, you can go down to the ground floor (which is open to the public without having to pay), where you’ll find the shop. There you can buy some of their many hams and other products, including books about gastronomy and wines and various souvenirs.
Languages spoken by the customer service team
As it can be fairly complicated to transport certain types of food products such as ham, Jamón Experience offers the option to send your purchases of ham nationally or internationally, or even to hotels and cruise companies.
Restaurant area, open to everyone
If you finish your visit and fancy some more ham, you can eat in the restaurant area (that you can enter for free without having to buy a ticket for the visit) on the ground floor.
El Mirador de La Rambla: La Rambla Viewpoint
You can also eat in the area called El Mirador de La Rambla, which is also free to enter without a ticket, and is on the upper floor. Here you can taste the best ham, whilst enjoying the views of La Rambla, the entrance to La Boqueria Market and the Gran Teatre del Liceu.
Opening hours of the Mirador de La Rambla Restaurant
Mondays to Thursdays: 12:00 to 23:00.
Fridays to Saturdays: 12:00 to midnight.
Rambla de les Flors 88 – 94 (La Rambla), Barcelona.
The information can be found above.
The information can be found above.
How to get there?
Metro: Liceu (Line 3), and Catalunya (Lines 1 and 3) that is a little further away.
Buses: lines 41, 42, 55, 59, 91, H16, V13 and tourist bus.
FGC: Catalunya (L3, L6, L7, S1, S2, S5 and S55).